Eurocom, for the First Time at a Print Trade Fair!

Breaking News in the Printing Industry!

For the very first time, Eurocom will participate in a print trade fair. Between September 30th and October 3rd, the company will be present at All2Print Show!

Eurocom SA, a Canon Platinum Partner, is a leading provider of complete printing solutions with over 34 years of industry expertise. Founded in 1991, the company became the exclusive distributor of Océ equipment in Romania and the Republic of Moldova in 1993. Following Canon’s acquisition of Océ, Eurocom became a Canon Partner in 2010.

An award-winning organization, Eurocom has held the Canon Platinum Partner status since 2018, a recognition reserved for companies that demonstrate sustained innovation and advanced knowledge of Canon’s product portfolio. The company delivers end-to-end printing solutions—hardware, software, and high-quality services—backed by extensive experience in digital print production.

Since February this year, Eurocom has undergone a management change: Gabriel Istrate was appointed Sales Manager. A seasoned printing professional, he brings significant expertise in digital production equipment.

“Since 2007, I’ve been working with digital print production equipment. Now, by joining Eurocom, my clear mission is to grow the business in this segment of digital printing solutions.”
Gabriel Istrate
Sales Manager, Eurocom SA

With its redefined sales team, Eurocom has also reshaped its business approach. Under Gabriel Istrate’s leadership, the strategy is not about selling “just equipment” but delivering strategic, tailor-made solutions for each client. The true innovation lies not only in the equipment itself but in the business models that turn technology into profit.

“We want to maintain our traditional focus on production equipment while expanding our market presence. This year, for the first time, we will exhibit at All2Print Show, where we’ll highlight business models and client-focused solutions. Each business model can be replicated across different types of equipment, depending on the client’s needs and resources. After all, every client is unique”, explains Gabriel Istrate, now responsible for client relations at Eurocom and the coordination of the company’s sales strategies.

The printing industry offers multiple business models, each with distinct advantages and challenges. Choosing the right model depends on market demand, investment capacity, and available technologies. As Romania’s leading print trade fair, All2Print Show continues to redefine industry standards with every edition.

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